The global crisis that swept the United States and some other countries do not make jewelry businessmen to stop the export-oriented innovation in creating new designs.
"In the midst of this crisis storm we actually are able to create a new invasion of jewelry design is attractive and beautiful and affordable," said Mieke Sahala, owner of CV Putra Nusantara Megrania, one of Business / Small and Medium Industries (U / HPI) which moves in the field jewelry in Semarang, Saturday (4 / 3).
He admitted, since the global crisis, the value of jewelry exports decreased by 20%.
Therefore, he tried to boost earnings by selling jewelry designs try to create an era of global crisis.
One innovation that combines a strong jewelry design with art and culture of indigenous people of Indonesia with a modern touch that is not owned by designers outside the country.
"During the design of jewelry from the outside tend to be expensive country. But I try to introduce interesting and beautiful design with affordable prices," he said.
Results of design in the era of the global crisis, he said, able to attract the domestic market and overseas. "Currently the domestic market response shows growth in first. Hopefully overseas markets will also experience a similar growth," he said.
Based on data from the Ministry of Industry (Depperin), in the year 2008 the export value of jewelry and gems to reach U.S. $ 1075.4 million or 19.82% increase compared to the year 2007 the export value of U.S. $ 897.5 million.
The increase also occurred in the year 2007 of 28.57% compared to the year 2006 the export value of 698.1%
"In the midst of this crisis storm we actually are able to create a new invasion of jewelry design is attractive and beautiful and affordable," said Mieke Sahala, owner of CV Putra Nusantara Megrania, one of Business / Small and Medium Industries (U / HPI) which moves in the field jewelry in Semarang, Saturday (4 / 3).
He admitted, since the global crisis, the value of jewelry exports decreased by 20%.
Therefore, he tried to boost earnings by selling jewelry designs try to create an era of global crisis.
One innovation that combines a strong jewelry design with art and culture of indigenous people of Indonesia with a modern touch that is not owned by designers outside the country.
"During the design of jewelry from the outside tend to be expensive country. But I try to introduce interesting and beautiful design with affordable prices," he said.
Results of design in the era of the global crisis, he said, able to attract the domestic market and overseas. "Currently the domestic market response shows growth in first. Hopefully overseas markets will also experience a similar growth," he said.
Based on data from the Ministry of Industry (Depperin), in the year 2008 the export value of jewelry and gems to reach U.S. $ 1075.4 million or 19.82% increase compared to the year 2007 the export value of U.S. $ 897.5 million.
The increase also occurred in the year 2007 of 28.57% compared to the year 2006 the export value of 698.1%
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